2026 Theme: Cooler to Care
The Conversations
Fatherhood & Family
Mental Health & Well-being
Sports as Connection
Healthy Aging & Longevity
The Attention Economy & More
Agenda
MORNING SESSIONS
8:30 AM - Doors Open
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9:30 AM - Opening Remarks
Janna Meyrowitz (CEO Antenna Up)
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9:45-10:30 AM
The ROI of the Gentlemanosphere
We open our morning with a podcast recording of Sacred Lessons with Mike de la Rocha on iHeart Media. A panel featuring influential male content creators discussing how the act of creating healing-focused content is itself healing for both the creator and the audience. How can brands realize enormous returns, both financial and emotional, by investing in partnerships with these kinds of voices?
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10:30-11:00 AM
Cooler to Care About Consumption
A fireside chat between Janna Meyrowitz Turner, CEO of Antenna Up, and Billy Paretti, CEO of Clean Co about men as consumers, men’s relationship with alcohol and socialization, and the future of conscious consumption in America.
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11:00-11:05AM
Marketing To Men Moment:
Danielle Daly, CMO of ConnectiveRx
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11:05-12:00PM
Cooler to Care About Each Other
A panel featuring business and healthcare leaders about the interconnected nature of men’s and women’s health. What does it actually cost women and society when men don’t get help?
How can media-makers and advertisers appeal authentically to American men's sense of humor, faith, and leadership to engage them in their own health? How does this benefit women, too? And what does this framing make possible?
LUNCH & AFTERNOON SESSIONS
12PM-1:30PM
Lunch - Connecting & Collaborating
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1:45PM-2:00PM
Marketing To Men Moment:
Neil Walker, VP Growth, Oar Health
(Ex-Ro, Audicus)
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2PM-2:45PM
Cooler to Self-Care: Aging with Grace and Grit
The longevity conversation is all the rage for men. What does “aging well” quantitatively and qualitatively, mean to men today of different generations and communities - and who's making it aspirational? What does it look like to empower authenticity and engagement in their own physical/mental/spiritual health?
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2:45-2:50PM
Marketing To Men Moment:
Dan Michel, VP Creative, UNTUCKit
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3PM-3:45PM
Cooler to Play: Sports as Bonding, Belonging & Brotherhood
Sports culture – playing, watching, and coaching – is arguably the most powerful lever we have in America to improve the health and wellbeing of men of all ages and backgrounds. Sports aren't just what men watch.
They're how men make friends, process wins, losses, competition and see themselves in the world. How are sports media and experiential platforms innovating to integrate purpose, mental health, and leadership development into every facet of their businesses?
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3:45PM-4:40PM
Connecting & Collaborating
AFTERNOON SESSIONS (CONTINUED)
4:45PM-5:30PM
Cooler to Care: Getting and Holding Men’s Attention
Men’s media environments shape how they see and understand the world and themselves. What are the opportunities ahead to engage men in authentic living, humor, care, connection, and meaning?
How can decision-makers across media and advertising display bravery and innovation? What does it actually take to reach men without defaulting to outdated tropes?
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5:30-5:45PM
Closing Remarks
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5:45-6:30PM
Collaborating & Connecting
Speaker Bios
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Andy Speer
Peloton
Tread & Strength Instructor -
Billy Paretti
Clean Co
Global Chief Executive Officer -
Calvin Kia Abbasi
ANDRON
Co-Founder & Chief Strategy Officer -
Chris Brody
Nestlé Health Science
Sr. Marketing Director, BOOST -
Dan Michel
UNTUCKit
VP of Creative -
Evan Marshall
Marshall Dillion
Founder/Principal -
Ivan Tchatchouwo
The Zone
CEO / Co-Founder -
Janna Meyrowitz Turner
Antenna Up
CEO -
Kim Dolan
Pinterest
Managing Director -
Kofi “Kizzle” Forson
Express Yourself Black Man
CEO & Founder -
Neil Walker
Oar Health
VP, Growth -
Sami Hassanyeh
AARP
Chief Digital Transformation Officer -
Shelley Zalis
The Female Quotient
Founder & CEO -
Timm Chiusano
Chiusano & Daughter
Principal
2026 Theme: Cooler to Care
2026 Theme: Cooler to Care
Why Partner With Us
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We open our morning with a podcast recording of Sacred Lessons with Mike de la Rocha on iHeart Media. A panel featuring influential male content creators discussing how the act of creating healing-focused content is itself healing for both the creator and the audience.
How can brands realize enormous returns, both financial and emotional, by investing in partnerships with these kinds of voices?
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Gut feelings get backup from hard numbers.
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We fuse startup speed with enterprise rigor.
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Agenda
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We open our morning with a podcast recording of Sacred Lessons with Mike de la Rocha on iHeart Media.
A panel featuring influential male content creators discussing how the act of creating healing-focused content is itself healing for both the creator and the audience. How can brands realize enormous returns, both financial and emotional, by investing in partnerships with these kinds of voices?
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A fireside chat between Janna Meyrowitz Turner, CEO of Antenna Up, and Billy Paretti, CEO of Clean Co about men as consumers, men’s relationship with alcohol and socialization, and the future of conscious consumption in America.
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We engineer with scale and change in mind.
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2026 Theme: Cooler to Care
Who Attends
CMOs
Agency Leaders
Brand Strategists
Media Executives
Investors and
Changemakers
Sessions
Media
Sports
Healthcare
Fatherhood
The attention economy and
More
An intimate room of 150 leaders with good company, interactive elements, inspiring conversations, and actionable takeaways.
Agenda
9:30am: Opening remarks
10am: Opening Session (TBA)
11am: Moderated Session (TBA)
12-2pm: Lunch and connecting
2pm: Moderate Session (TBA)
3pm: Live Podcast Recording (TBA)
4pm: Afternoon break
5pm: Closing Session (TBA)
2025 Marketing to Men Summit Highlights
